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Strada medals at World Championships

Magnus Sheffield sets up Quince Simmons for the winning break, then controls the race and grabs the Bronze medal at the Junior World Championships road race on his Strada Pro

Text by Gerard Vroomen , photos by Kristof Ramon, Luca Bettini - 14 October 2019

Strange as that may sound coming from somebody who has sponsored pro teams for a decade and even owned one for a few years, but I don’t really like pro cycling. I like to watch it, but to be involved in it is sometimes great but often terrible.

Junior racing is a different story. It’s not the kind of cycling you support for the exposure or any sort of marketing returns, and that is actually nice. It means that all the sponsors and other supporters are in it just because they like the sport, like to support these juniors and are not expecting anything in return.

eventual bronze medalist Magnus Sheffield (USA)
Junior Men road race
from Richmond to Harrogate (148km)
2019 Road World Championships Yorkshire (GBR)
©kramon

As such, I’ve been a sponsor/supporter of the Hottubes Junior team. I‘ve written about them before. And on a Friday two weeks ago, I received the most priceless reward ever.

I checked Eurosport to figure out when the next cycling race would be broadcast only to find a race in full swing with somebody riding a 3T Strada on the front. It slowly dawned on me, …World Champs, …Juniors, …Hottubes riders present, …Magnus Sheffield!

It’s not often you can watch junior racing live on TV and I wasn’t expecting it at all, so that was a great surprise. The weather was terrible but the racing spectacular, it was still early and attacks were flying. I had to run some errands but when I came home, the race was in full swing.

Long story short, Magnus first went on the attack, then set up the winning break for Quince Simmons, then was caught back by the peloton and spent half of the remaining time leading the peloton dissuading any attacks.

2019 Road World Championship Yorkshire – Men Junior Road Race – Richmond – Harrogate 148 km – 26/09/2019 – Magnus Sheffield (USA) – photo Luca Bettini/BettiniPhoto©2019

On the final climb, he had to let a few riders escape, but he clawed his way back, ending up in a group of four and winning the sprint for Bronze. Amazing for a 17-year-old surrounded by mostly 18-year-olds. And it couldn’t have happened to a nicer guy.

That in and of itself was more than enough for me, but that he did it on a Strada Pro on such a tough, hilly course made it even sweeter. Of course the wider tires for better grip on the slick rain-soaked roads were a good match. The comfortable aero frame for speed on Britain’s legendary bad pavement was an equally great pairing.

To top if off, Magnus showing how the 1×11 drivetrain performs at this level was perfect. After all, 99% of us can only dream of holding his wheel for any amount of time so if it works for him, it definitely works for us. Of course, I already knew that, and as a follower of 3T, you probably did too.

 

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8 responses to “Strada medals at World Championships”

  1. J

    Julia Farell says:

    20 October 2019

    3T design…. really good pieces for the bike as always….and now Juniors supported and winning on frames…but of course all I really had to do was stop, slow down and really look at these bikes to know you were there.

    Reply
  2. V

    Vishal says:

    16 October 2019

    Find it strange he used Roval wheels when 3T has their own carbon line with the Discuss C45 which I want I upgraded to when I purchased my bike yesterday

    Reply
    1. Gerard Vroomen says:

      16 October 2019

      That’s only when he rides for the National team. When he rides for his own team, he’s on 3T. The whole National team is on Roval wheels, it’s easier for the mechanics and logistics when they all use the same. And that way he can travel to Europe without any wheels. Of course they would also like him to ride a Specialized. 🙂

      Reply
  3. P

    Pedro says:

    15 October 2019

    I would like to know te combination of gears? Its use a 1×11 or already a 1×12?

    Best regards

    Reply
    1. Gerard Vroomen says:

      16 October 2019

      The bike is 1×11, it’s more or less a stock Strada PRO, only significant change is that with the National team, they get carbon race wheels as you can see.

      Reply
      1. P

        Pedro says:

        18 October 2019

        thanks for the answer, even with the gear size limitations for juniors it is still impressive and good proof that 1x will work in the future.

        Possibly one of the best ways to adopt 1x more is to start using the system from a young age. And nice move the sponsoring of a junior team!

        Reply
  4. Dr Neil says:

    15 October 2019

    Amazing photo, makes me smile to see how much faster my Strada Pro could go without me at the helm! Truly awesome to see a young rider showing us what the bike can really do. Typical summer day in Yorkshire too!

    Reply
    1. Gerard Vroomen says:

      15 October 2019

      haha, indeed. My thoughts exactly. Every now and then I get invited to ride with the Hottubes team. But I always think, is it really that different to ride by myself knowing there’s a bunch of juniors up the road?

      Reply
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